Sponsor Policy


A sponsorship is a reciprocally advantageous exchange whereby the sponsor receives value in return for financial funding or goods or services-in-kind delivered to the organization.

Dr Lifesaving (www.drlifesaving.com) is committed to providing you with superior quality, wide-ranging and fair health information. Dr lifesaving offers chances for sponsors and advertisers to convey their marketing messages, information or content about their products and services by publishing their information or links inside our site. However, we are a for-profit business maintained in quantity by sponsorship, we distinguish the prominence of preserving a clear separation between our written content and sponsorship. We believe that clear separation between the written content and sponsorship is important to providing precise and fair information. And to conserve our excellence, Dr Lifesaving is careful in the sponsors accepted by its team.

Our sponsor policy is as follow:

Dr Lifesaving maintains a clear separation between the written content and sponsorship process and conclusion producing; current or probable sponsors may not command the form or substance of the written content appearing on www.drlifesaving.com.

Dr Lifesaving does not denote any sponsored content on www.drlifesaving.com as Dr Lifesaving’s own written content. Sponsor messages, emails, and content are clearly acknowledged.

We will clearly differentiate sponsorship from health information content using identifying words such as “sponsored”. Dr Lifesaving readers should be capable to freely differentiate between sponsored and written content. The terms used in this policy, such as “sponsored”, “sponsored ad”, ”promotion” etc. comprise of third party banners, badges, contextual advertising and sponsored content.

Sponsors may submit logos related to their company or profession for displaying in the sponsors bar on www.drlifesaving.com.

A click on a sponsorship content may only link the end user to the sponsor’s website or to a relevant sponsored content area on www.drlifesaving.com.

Dr Lifesaving does not authorize the content of any third-party website. Dr lifesaving is not blamable for the content of links, third-party sites, or third-party advertisements or claims, and does not make any representations or exemplifications about their content or accuracy.

Dr Lifesaving does not authorize any products or services advertised on www.drlifesaving.com or Dr Lifesaving newsletters. If it is then only sponsoring person/company is responsible for their content, there is no association with Dr Lifesaving.

All new sponsorship, or modifications to sponsorship arrangements, are subject to authorization by Dr Lifesaving in its exclusive preference.

The relationship necessitates an official written agreement or confirmation setting out the terms of the sponsorship, including any recognition to be provided by the sponsor, and must be signed by an authorized member of the sponsor.

Tax receipts are not issued to sponsors as sponsorship are usually considered business expenses and not charitable donations.

Dr Lifesaving reserves the right to remove or eliminate a sponsorship message or content from the site if Dr Lifesaving picks in its exclusive preference that it does not fulfill with Dr lifesaving’s criteria or is else offensive to Dr Lifesaving.

Dr Lifesaving reserves the right to decline or reject sponsorship of any kind, and will not accept that, in Dr Lifesaving’s certainty, makes unproven claims of therapeutics benefits of specific products or treatments, holds false or misleading information that is harmful to health or other reasons deemed objectionable by Dr Lifesaving. They are as follow:

  • Advertising units that copycat computer functions or misleadingly indicate a computer or other function that would be practical to the regular user to assume as a reason to click the unit.
  • Banner showing any kind of weapons such as guns, pistol, missile, ammo, etc. are strictly prohibited.
  • Banner that contain unsupported content suggesting “marvel”, miracle”, “wonder”, etc. weight loss or other phenomenon claims of treatment or therapy.
  • Dr Lifesaving reserves the right to decide illegal ‘offensive’, ‘useless’, ‘criminal’, ’unauthenticated’ and/or ‘hazardous’ and has authority to disapprove or remove such content
  • Explosives, fireworks
  • Fake, misleading, illegal, confusing, aggressive or violent material
  • Flashing or Alternating or blinking banner
  • Gambling
  • Material that directly attract or shows interest in children under the age of 13
  • Material that is misleading, absurd, differentiates (authentic or inherent) or attacks and individual or group on the basis of age, national origin, race, religion or religious, gender, sexual orientation, marital status, disability or any other status deemed unsuitable for the Dr Lifesaving
  • Pornography or related such content or image
  • Tobacco products, cocaine, alcohol, etc.
  • Unreasonable, unlikely or extraordinary product or service claims

It is the Sponsor’s responsibility to comply with all domestic and foreign rules and regulations applicable to its sponsoring content on Dr Lifesaving. Dr Lifesaving reserves all rights to review all sponsorship content for compliance with applicable rules and regulations and if, Dr Lifesaving become aware of any break or potential break of any applicable rules or regulations or of these guidelines, Dr Lifesaving may remove the sponsorship content from www.drlifesaving.com.

Any sponsoring content on Dr Lifesaving must not include any pixels, tags, codes, flash or vulgar containers or any other type of information or data collection software code or shall place any beacons, cookies or other information or data collection on devices on the browsers of users of the Dr Lifesaving except specifically approved in writing by Dr Lifesaving. No personally distinguishable information may be collected from any users of Dr Lifesaving without direct written consent of Dr Lifesaving and express opt-in agreement of such user. No non-personally-identifiable information that is collected or gathered from a user of the Dr Lifesaving may be connected to any personally-identifiable information available to a sponsor without the direct written consent or agreement of Dr Lifesaving.

Sponsors are supposed to provide the banner with identifying words such as sponsored, sponsored ad, etc. as suggested by the Dr Lifesaving. Banner must be in the given size according to the plan or ad size you choose from available sizes.

Dr Lifesaving reserves the right to change this policy at any time in its exclusive discretion without any prior notice. Revised policy will be notified or updated on www.drlifesaving.com.

If you have any questions about this sponsorship and advertising policy, please contact us.